Today's guest post is from Joanna Hogan, the Strategic Fundraising Coach. She adds, “If you get stuck along the way, feel free to reach out to me.” Thanks, Joanna! For any conference or event planner, one of the big challenges is securing funding. Like it or not, your success with sponsorships will determine whether your conference or … [Read more...]
What’s your budget? (What, you don’t know?)
When interviewing potential clients, I always ask a basic question early in the conversation: “What’s your annual budget?” Sometimes I’m talking with staff, or it might be a board member or a volunteer. More often than not, there’s a long pause. I wait a moment, then ask again. “Last year, how much money did you raise and … [Read more...]
The unspoken truth about boards and fundraising
Does everyone on your board raise money? If the answer is “No!” – perhaps the question makes you laugh or groan or grind your teeth – you’re not alone. How do I know? By far, the most popular service I offer is board fundraising training. Because so many boards struggle to raise money, demand is endless. (Note to consultants: if you … [Read more...]
How to Raise Money After a Natural Disaster
In December, the Thomas Fire burned 440 square miles of Southern California, making it the largest wildfire in state history. It destroyed more than one thousand structures: homes, businesses, schools, and several nonprofit facilities. A subsequent landslide – the technical term is “debris flow” – added to the destruction and … [Read more...]
The New Tax Law: How It Affects Nonprofits and Fundraising
Note: This guest post is adapted from a recent article by Kim Klein, one of the nonprofit community's most clear-eyed thought leaders (and a terrific fundraising trainer). Having heard many concerns about the new tax law, I found Kim’s perspective to be helpful. Regardless of your political views -- I generally agree with Kim; perhaps you … [Read more...]
Fundraising Therapy, Part 2 – It’s Not About You
If you’re a fundraiser, it’s often helpful to think like a donor. When leading workshops, I encourage people to flip this mental switch. “How many of you have ever given away money to anybody for any reason at all?” Of course, all the hands go up. Then I ask people to pair off and talk about why they give. These small groups … [Read more...]
My big fundraising failure – and what you can learn from it
In October, I rolled out a fundraising appeal for our new Training, Facilitation, and Consulting Certificate Program with Marlboro College. We had launched the week before and – after a decade of dreaming and a solid year of planning – I was SO EXCITED to see it all come together. I wrote a fundraising pitch, sharing my excitement. … [Read more...]
Year-End Fundraising: Give People What They Want
President Harry Truman once famously said, “The secret of raising children is to find out what they want to do and then encourage them to do it. “ I think that’s great advice – and so did my kids! Note to self (and to you, too): Apply the same advice in your outreach to donors. Year-end fundraising: Beyond the tried-and-true As … [Read more...]
Fundraising Therapy, Part 1 – Getting Over the Fear of Fundraising
Are you afraid of fundraising? How about your board – when it’s time to raise money, do they run away? As a fundraising trainer and consultant, this is my biggest challenge: many people are frightened of fundraising. If you ignore or avoid this “fear factor” – especially during your year-end fundraising push – you’ll miss … [Read more...]
Board Fundraisers — What’s on the Menu?
Have you ever spent time with a three-year-old child? As a parent, grandparent, sibling, babysitter, teacher…whatever your role. If the answer is “yes,” then you undoubtedly learned the following strategy. It’s not useful to ask a young child, “What socks do you want to wear?” Instead, you offer a specific, limited set of … [Read more...]
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