Several years ago, at the beginning of a fundraising workshop, I took out a $20 bill and passed it around, asking, “Is this real currency?” Everyone examined the bill and agreed that yes, it was the real thing. Then, to the amazement of the group, I ripped it up. The pieces floated to the floor like confetti. Silence – a long, … [Read more...]
An exercise that raises money while you do it
Is your board afraid of fundraising? You’re not alone. Most boards find the whole subject taboo. Here’s a real-world example. Imagine that your nonprofit faced the following challenges: Most of your board members are both unskilled at fundraising and anxious about doing it. (Sounds familiar, right?) You board gathers only twice … [Read more...]
Asking When Everyone Else Isn’t
This is a difficult story to tell, because it’s about one of the hardest days in recent memory: September 11, 2001. And it’s a fundraising story – but one you’ve never heard before. You may remember the chaos and confusion that gripped the nation – not only in New York and Washington, but pretty much everywhere. People glued to their … [Read more...]
The Donor Next Door: How to Use Your Donors to Train Your Board
Does your board resist fundraising? Do they find the whole subject distasteful? If so, you are not alone. I’ve been teaching boards to raise money for more than twenty years, and demand is endless – because the vast majority or nonprofit boards do a lousy job raising money. Why is this so challenging? It boils down to three … [Read more...]
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