Do you need to raise more money? For most nonprofits, the most efficient fundraising strategy involves seeking major gifts from individual donors. Don’t be intimidated by the phrase “major gifts.” As we discussed in a recent post, you decide what “major” means. For grassroots groups, that could be $500 per year or $40 per month. … [Read more...]
Treasurer confidential
About a year ago, I became the treasurer of a well-established but tiny nonprofit. With an annual budget of less than $100,000 and limited staff, our organization is as grassroots and community-based as it gets. I’ve served on several boards. I train boards for a living. I write books about how to be an effective board member, … [Read more...]
What are “major gifts” – and where do I find them?
When talking with potential clients, I often ask the following questions: "What do you consider a major gift? How many donors contribute at that level?" The phrase "major gift" perplexes some people. If needed, I might rephrase as follows: What do you consider a big gift from an individual donor? If you skimmed off the top 10% … [Read more...]
Fuel your annual fund with a bequest challenge
Note: Andrea Kihlstedt is a good friend, trusted colleague, and co-founder of Train Your Board. This guest post is adapted from Capital Campaign Masters, where she shares lots of wisdom about capital campaigns. Check it out! Does planned giving always fall to the bottom of your to-do list? Yes, you know it’s important. But planned … [Read more...]
The three most powerful words in fundraising
What gets in the way of you and your board raising more money? For a fundraising trainer like me, this is a key question. Any sort of fundraising education must address the barriers that make it difficult for people to participate. This list of common barriers won’t surprise you. Perhaps you’ve experienced them yourself. … [Read more...]
Asking Styles: Boost Your Board’s Fundraising
Note: The following guest post from Brian Saber is adapted from his new book, Asking Styles: Revolutionize Your Fundraising. Thanks, Brian! At Asking Matters, we developed Asking Styles to directly address the myth of the ideal, stereotypical fundraiser. Our model is based on the concept that authenticity is central to building … [Read more...]
Seven steps to successful event sponsorships
Today's guest post is from Joanna Hogan, the Strategic Fundraising Coach. She adds, “If you get stuck along the way, feel free to reach out to me.” Thanks, Joanna! For any conference or event planner, one of the big challenges is securing funding. Like it or not, your success with sponsorships will determine whether your conference or … [Read more...]
The unspoken truth about boards and fundraising
Does everyone on your board raise money? If the answer is “No!” – perhaps the question makes you laugh or groan or grind your teeth – you’re not alone. How do I know? By far, the most popular service I offer is board fundraising training. Because so many boards struggle to raise money, demand is endless. (Note to consultants: if you … [Read more...]
How to Raise Money After a Natural Disaster
In December, the Thomas Fire burned 440 square miles of Southern California, making it the largest wildfire in state history. It destroyed more than one thousand structures: homes, businesses, schools, and several nonprofit facilities. A subsequent landslide – the technical term is “debris flow” – added to the destruction and … [Read more...]
Fundraising Therapy, Part 1 – Getting Over the Fear of Fundraising
Are you afraid of fundraising? How about your board – when it’s time to raise money, do they run away? As a fundraising trainer and consultant, this is my biggest challenge: many people are frightened of fundraising. If you ignore or avoid this “fear factor” – especially during your year-end fundraising push – you’ll miss … [Read more...]
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