Because not every group is designed to last forever, I recently shared a post about end-of-life care for nonprofit organizations. Regardless of your role – staff, volunteer, consultant, or supporter – it’s helpful to understand organizational life cycles. Board members have a unique responsibility for life-and-death decisions. To my … [Read more...]
When the donor says yes, what do you say next?
Note: This post was co-written by my friend and colleague Harvey McKinnon. Thanks Harvey! It was also re-imagined as an exercise for the book, Train Your Board (and Everyone Else) to Raise Money. As a fundraiser, you’re probably focusing on “the ask”: how to frame your request in the most compelling, inspiring way. Without a doubt, a … [Read more...]
Hospice care for nonprofits: Diagnosis and treatment
How healthy is your organization? What’s your trajectory? Are you growing, shrinking, or treading water? What’s the energy level among staff and board? Is your mission still relevant and inspiring? More than a decade ago, I participated in volunteer training at our local hospice agency. As the Great Recession rolled through the … [Read more...]
More money together: Shared fundraising strategies
In my work as a fundraising consultant and trainer, I'm faced with two persistent myths: Scarcity: There’s not enough resources to go around, which leads to... Competition among groups to gather those scarce resources. To address these myths, let’s begin with a few numbers. Nonprofits across the U.S. receive more than $1.5 … [Read more...]
Donor personas – the key to powerful fundraising appeals
Note: This guest post is from April Weppler, an organizational development consultant based in Ontario, Canada – and a graduate of the Training, Facilitation, and Consulting Certificate Program. Thanks April! Are you working on your spring donor appeal? Are you writing your next member renewal letter or “e-blast ask?” Perhaps … [Read more...]
Ask for the gift – then be quiet
Do you need to raise more money? For most nonprofits, the most efficient fundraising strategy involves seeking major gifts from individual donors. Don’t be intimidated by the phrase “major gifts.” As we discussed in a recent post, you decide what “major” means. For grassroots groups, that could be $500 per year or $40 per month. … [Read more...]
Treasurer confidential
About a year ago, I became the treasurer of a well-established but tiny nonprofit. With an annual budget of less than $100,000 and limited staff, our organization is as grassroots and community-based as it gets. I’ve served on several boards. I train boards for a living. I write books about how to be an effective board member, … [Read more...]
What are “major gifts” – and where do I find them?
When talking with potential clients, I often ask the following questions: "What do you consider a major gift? How many donors contribute at that level?" The phrase "major gift" perplexes some people. If needed, I might rephrase as follows: What do you consider a big gift from an individual donor? If you skimmed off the top 10% … [Read more...]
How to create a strategic plan – a facilitator’s guide
Regardless of where you land on the preparation continuum – some of us prefer improvisation to planning – you’ll be more successful with a thoughtful, well-designed plan. You can create a strategic plan yourself or hire a consultant to help. Note to consultants: If you’re building a business, the world is filled with potential … [Read more...]
No new nonprofits! A manifesto
As a consultant, I handle a lot of inquiries – by phone, via email, and in person. For example, Can you train our board to raise money? Do you do strategic planning? We’re dealing with “founder’s syndrome” – can you advise us? Can you help with our fundraising plan? We’re considering a merger with another organization and … [Read more...]
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