When leading a fundraising workshop, I often use the following two-minute exercise. “I want to try a thought experiment,” I might say, “and this experiment is about you.” That gets everyone’s attention. “I'm starting with two assumptions: you don’t have enough time and you don’t have enough money. I could be totally wrong – in … [Read more...]
Help your board promote monthly giving
Note: This guest post is from Erica Waasdorp, author of a new book, Monthly Giving Made Easy. Thanks, Erica! Pandemic lesson number one: you need reliable revenue, no matter what. Your best solution is monthly giving: encouraging automatic monthly payments from your donors, typically via credit card or electronic funds transfer … [Read more...]
Using values to build your anti-racist fundraising program
Note: This guest post is from Laurel McCombs of the The Osborne Group. Thanks, Laurel! My colleague Bob Osborne and I have been fortunate to conduct several presentations this year on how to create an anti-racist fundraising program. As I reflect on these sessions, I want to use this post to emphasize an area that many organizations … [Read more...]
Using evaluation to “scale up” your organization
Note: This guest post is from Traci Shirachi of The Mark. Thanks, Traci! What has the pandemic revealed about your organization? Are you having a harder time maintaining and expanding the resources you need – money, staff, volunteers, focused attention – to do your work successfully? Are you overloaded with increased demand for your … [Read more...]
Consulting and COVID, Part 2: What will you keep?
In a previous post, I shared how consulting colleagues have responded to the pandemic: rethinking priorities, pivoting to new styles of work, embracing emerging opportunities. I’ve been inspired by their thoughtfulness, creativity, resilience, and commitment to justice. I asked them to reflect on what they’ll carry forward into the … [Read more...]
Consulting and COVID, Part 1: What changed?
Hey consultants! How has your work life changed over the last year? As we pass the pandemic anniversary and gradually emerge into whatever comes next, I’ve been asking peers how they’ve adapted to this new reality. Today’s post outlines changes in the world of consulting, training, facilitation, and self-employment. In the next … [Read more...]
Who is your fundraising about?
For a long time, the dominant fundraising strategy has focused on creating better donor experiences. The concept of donor-centered fundraising was popularized by Penelope Burk and others. When donors feel connected and empowered, according to this theory, they are more likely to give, give again, and give more … which raises more money … [Read more...]
How to reduce your grant dependence
It’s striking how many people – specifically those who are new to fundraising – assume that grants are the key to success. I can’t begin to count the number of conversations in which the word “grantwriting” (I prefer “grantseeking,” because the process goes way beyond writing) is substituted for the word “fundraising.” They aren’t … [Read more...]
Fundraising with H.E.A.R.T.
In my work as a fundraising consultant, I’ve noticed how clients tend to begin the conversation by asking about tactics and details. Typical questions: Who should sign our fundraising letters? (Board chair, executive director, development director…?) How often can we solicit our donors without annoying them? When we ask our … [Read more...]
Want more major gifts? Share your impact
Note: This guest post from Megan Amundson describes the case for more consistent donor communications that emphasize the donor’s impact. For a different (and useful) perspective, check out Community-Centric Fundraising and Nonprofit AF. When I talk with leaders of small nonprofits, they ask me how to build a major donor … [Read more...]
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