From time to time, my phone rings. A nonprofit staff or board member begins to talk. “We’re in a unique situation,” this person says. Silently, I roll my eyes. Or maybe, “We have a unique problem.” Actually, you don’t. Apologies for the snark. During these conversations, I do my best to listen deeply, respond … [Read more...]
The big (bad) shift in fundraising
A year ago, I wrote The Big Shift in Fundraising, an upbeat post about changing trends in giving. To sum it up: After decades of gradual “wealthification” of U.S. philanthropy – a greater percentage of the philanthropic pie contributed by wealthy and uber-wealthy donors – donors flipped the script in 2016. Most of the growth in giving … [Read more...]
Crying in class
I recently facilitated a board retreat for a nonprofit client. As a warm-up exercise, I asked the participants to pair up for two minutes and discuss the following questions. As a board member, what do you need to be successful? What does the organization need from you to be successful? When I reconvened the full group, people … [Read more...]
How to create a great promotional video
Note: This guest post is from Rachel Jellinek of Reflection Films, a skilled filmmaker and savvy marketer. Thanks, Rachel! When telling your organization’s story through video, pay attention to several key considerations. First and foremost, how would you answer these questions? What do you want people to know? What do you … [Read more...]
The three most powerful words in fundraising
What gets in the way of you and your board raising more money? For a fundraising trainer like me, this is a key question. Any sort of fundraising education must address the barriers that make it difficult for people to participate. This list of common barriers won’t surprise you. Perhaps you’ve experienced them yourself. … [Read more...]
Seven steps to successful event sponsorships
Today's guest post is from Joanna Hogan, the Strategic Fundraising Coach. She adds, “If you get stuck along the way, feel free to reach out to me.” Thanks, Joanna! For any conference or event planner, one of the big challenges is securing funding. Like it or not, your success with sponsorships will determine whether your conference or … [Read more...]
What’s your budget? (What, you don’t know?)
When interviewing potential clients, I always ask a basic question early in the conversation: “What’s your annual budget?” Sometimes I’m talking with staff, or it might be a board member or a volunteer. More often than not, there’s a long pause. I wait a moment, then ask again. “Last year, how much money did you raise and … [Read more...]
Intuitive Training: Knowing When to Abandon Your Agenda
Imagine a continuum... At one end are people who prepare thoroughly for everything, especially work. As trainers, they create detailed agendas timed to the minute. Their training materials are well-organized, well-designed, and well-thought-out. Their attention to detail makes them strong trainers, but can also cause problems. If … [Read more...]
Consultants: Become a Magnet for New Clients
The world is crowded with fundraising consultants – it seems that more and more enter the field every year. Most serve clients doing development assessments, fundraising planning, campaign strategy and management, and (our favorite) helping board members embrace fundraising. They create strategic plans, facilitate board development, … [Read more...]
Share the Power: Train Everyone to Raise Money
"Who should we invite to our board fundraising training?" asks the curious client. This is often followed by a string of specific questions: “What about the staff? How about our volunteers? The development committee? Should we invite potential board members we are recruiting? How about program staff?” I have a very simple answer: … [Read more...]